Gloucester-based transport specialist CM Downton supported its major customer Fever-Tree this weekend by delivering 271 cases of the premium tonic maker’s products to Gin Festival Gloucester 2017. Fever-Tree is the official partner of the event which is taking place at Blackfriars in Gloucester for the second year running and is the UK’s biggest and oldest gin festival.
Downton has been managing storage and distribution for Fever-Tree since last year, delivering to customers throughout the UK. The operation is managed from its new distribution centre in Sharpness, Gloucestershire. The 271 cases, totalling 4224 bottles, were delivered to Gin Festival Gloucester 2017 at Friday lunchtime ready for the official opening of the event that evening.
Fever-Tree has been one of the drinks trade’s biggest success stories. Launched just eleven years ago, it is the world’s leading supplier of premium carbonated mixers by retail sales value and one of the fastest growing drinks businesses. Its products are served in seven of the world’s top ten restaurants.
Andy Downton, Managing Director at CM Downton, said: “We are pleased to support Fever-Tree at events like this at any time but this is special because it’s local and has a very high profile. Last year the event was a sell out and with the weather being so good the same happened again this year. Delivering the product wasn’t a major issue but we had to make sure it was there on time because gin needs a mixer and Fever-Tree’s growth shows that it’s the one discerning drinkers prefer.”